Building a website is an exercise of willpower. The bells and whistles of the design process are tempting to focus on, but compelling content is what makes a website work for your business.

There are few pieces of content on your website that are more compelling than your mission, vision, values, and team. And all of these elements are typically found on the About page of your website.

→ Download Now: About Us Pages Guide [Free Lookbook]

By the end of this post, you’ll have the latest best practices on crafting a stellar About Me and About Us page on your website that shares where you’ve been and where you’re headed. Use these links to jump ahead to each section.

Building a website is an exercise of willpower. The bells and whistles of the design process are tempting to focus on, but compelling content is what makes a website work for your business.

There are few pieces of content on your website that are more compelling than your mission, vision, values, and team. And all of these elements are typically found on the About page of your website.

→ Download Now: About Us Pages Guide [Free Lookbook]

By the end of this post, you’ll have the latest best practices on crafting a stellar About Me and About Us page on your website that shares where you’ve been and where you’re headed. Use these links to jump ahead to each section: